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Scheme For Assistance For Start Ups/ Innovation

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Scheme for Assistance for Startups / Innovation in Gujarat

The “Scheme for Assistance for Startups / Innovation” aims to foster entrepreneurship and research and development within Gujarat. Launched on August 7, 2020, this initiative will remain active for five years, concluding on August 6, 2025. It is designed to bolster the startup ecosystem in the state, encouraging innovative ideas and entrepreneurial ventures.

Overview of the Scheme

The Gujarat Industrial Policy 2020 emphasizes the importance of promoting research and development, innovation, and entrepreneurship. This new scheme is a strategic move to support startups at various stages of their development. Recognizing Gujarat’s entrepreneurial spirit and its growing prominence in the national startup landscape, the scheme is set to provide substantial assistance to foster a robust startup environment.

Key Benefits for Startups

Startups with approved innovative projects by the State Level Empowered Committee (SLEC) will receive a range of financial assistance, including:

  • Sustenance Allowance: A monthly sustenance allowance of ₹20,000 for one year will be granted to each startup. If a startup has a female co-founder, this allowance increases to ₹25,000 per month.
  • Seed Support: Startups may receive seed funding up to ₹30,00,000 for various expenses, including:
    • Costs related to raw materials and professional services for product development.
    • Market research and testing expenses.
    • Marketing and publicity support, including fees for attending national or international events (note: travel and accommodation costs are not covered).
  • Social Impact Assistance: Additional funding of up to ₹10,00,000 is available for projects that have a significant societal impact, subject to SLEC approval.
  • Pre-Series A Funding: A dedicated fund will be set up to assist startups facing funding gaps, specifically targeting those that have already received seed support.
  • Interest Subsidy: Startups sanctioned under this scheme are eligible for a 1% interest subsidy on term loans, capped at 9%.
  • Acceleration Program Assistance: Financial support up to ₹3,00,000 is available for enrollment in recognized national or international acceleration programs, excluding travel and accommodation expenses.
  • Skill Development Funding: Startups can receive up to ₹1,00,000 for participating in skill development training focused on essential business skills.

Support for Nodal Institutions

Approved nodal institutions that assist startups may also benefit from the following:

  • Mentoring Assistance: A sum of ₹1,00,000 per approved startup for mentoring services, with a maximum of ₹15,00,000 per year for each institution.
  • Event Organization Reimbursement: Up to 75% reimbursement for expenses incurred while organizing promotional events, capped at ₹5,00,000. For events focused on “Women Entrepreneurship,” this reimbursement may increase to 90%.

Eligibility Criteria

To qualify for this scheme, applicants must meet the following requirements:

    <liIndividuals or groups with an innovative idea or concept recommended by an approved nodal institution.
  • The innovative project can originate from any sector, including science, technology, engineering, agriculture, and healthcare, making this scheme sector-agnostic.

Note: Businesses formed through the restructuring of an existing company will not qualify as startups under this scheme. Additionally, startups currently receiving incentives under any other government startup schemes will not be eligible for assistance here.

Application Process

To apply for recognition as a nodal institution:

  1. Eligible institutions must submit their proposals via the online portal to register as a nodal institution.
  2. Once registered, the institution should apply to the Industries Commissioner’s office for approval in the prescribed format.
  3. The applications will undergo scrutiny by the Industries Commissioner’s office and will be presented to the SLEC for approval.
  4. Upon SLEC approval, the Industries Commissioner will issue a sanction letter recognizing the institution as a nodal entity.

For startups seeking approval:

  1. Eligible startups must obtain a recommendation from an approved nodal institution.
  2. Submit the necessary documentation and proposals to the relevant authorities for review.

Required Documentation

Startups and nodal institutions must provide the necessary documents as specified in the application guidelines to ensure a smooth approval process.

This initiative represents a significant step towards cultivating a thriving startup ecosystem in Gujarat, offering essential support to innovators and entrepreneurs across various sectors.

Eligibility Criteria

For Startups:
Any individual/group of individuals having an innovative idea/concept and recommended by an approved Nodal Institution will be eligible to get recognized as a startup under this scheme.
The innovative project can be from any sector or any faculty/branch of science/ technology/ engineering/ agriculture/ healthcare and no innovation worth its name is restricted from availing assistance just because of its being in a particular sector, making this a sector agnostic scheme.

Note 1: An entity formed by splitting up or reconstruction of an existing business shall not be considered a 'Startup'.
Note 2: The startups which are availing incentives as a 'startup' in any other 'startup scheme' of the Government of Gujarat will not get incentives under this scheme. However, the startups/innovators availing benefits under the Student Startup and Innovation Policy (SSIP) would also be eligible to avail of assistance under this scheme.

For Nodal Institution:
Any University, Government approved/ affiliated/ recognized educational institution, Incubation center, PSU, R&D Institutions, private and other establishments operating in Gujarat.
The institution should be registered under the Companies Act-2013, rule of Section 8, as a 'non-profit making company'.
The institution should have separate spaces and engage full-time employees for the purpose.

For Mentor:
The mentor means a resource person who is registered under this scheme and associated/recommended by the Nodal Institution.

Benefits

Assistance to Startups
The Quantum of Assistance as under would be provided to the Startups whose innovative project is approved/sanctioned by SLEC.

Sustenance Allowance:
A sustenance allowance of ₹ 20,000 per month per startup will be provided to the Startups for a period of one year.
If startups have at least one woman co-founder, ₹ 25,000 per month per startup will be provided as a sustenance allowance.

Seed Support:
Seed support up to ₹ 30,00,000 will be provided to the Startups on the following, based on approval/ sanction by SLEC:
1. Cost of raw materials/consumables/hardware & software/professional services /other equipment/ tools required for prototype/product/process development
2. Market research Testing & Trials
3. Marketing/ publicity assistance: Here marketing/ publicity assistance covers assistance to startups to attend national/international events. The fees/charges paid for attending the same will be considered eligible under this head.
[Note: However, it is clarified that to and fro conveyance/accommodation expenses will not be considered for assistance]

Assistance to Startups having a Significant Impact on Society:
Additional support of upto ₹ 10,00,000 assistance will be provided to startups having innovative projects which have a significant impact on society, based on the conditions on approval/ sanction given by the SLEC.

Pre-Series A funding:
In the life cycle of a Startup, there is a funding gap which is better identified as the valley of death. This is a phase post commercialization where the Startup has just started generating revenue till the time period where its product/service gets market traction. Such startups will be assisted in getting venture capital. Initially, to support, such mid-level Pre-series A funding to startups, a separate fund shall be created under Gujarat Venture Finance Limited (GVFL). This assistance will be specifically to cater to the startups that have already received seed support from the government under various schemes for the promotion of startups.

Interest subsidy:
The startups that have been approved/sanctioned under this scheme will be eligible to avail of an additional interest subsidy of 1%, a maximum of up to 9% on term loans under the provisions of the scheme for assistance to MSMEs.

Assistance to enroll and participate in Acceleration Program:
Assistance up to ₹ 3,00,000 per startup will be provided to enroll and participate in the national / internationally recognized acceleration program. Approved/sanctioned startups will be eligible for assistance up to ₹ 3,00,000 per startup during the operative period of the scheme, to enroll/participate in a national/internationally recognized acceleration program. The fees/charges paid for attending the same will be considered eligible for getting assistance. However, it is clarified that to and fro conveyance/accommodation expenses will not be considered under this assistance.

Acceleration Program:
An acceleration program is typically a 3-4 month program for startups at the early traction and scaling stage. It is a process of intense, rapid, and immersive education aimed at accelerating the growth of the startup.

Assistance for Skill Development:
Approved/sanctioned startups shall be provided assistance for skill development training specific to soft skills, managerial skills, marketing skills, and financing skills for the startup project. Such skill development training should support the startups in understanding the ecosystem, fundraising, commercializing, and scaling up the startup project. Financial assistance up to Rs. 1 lakh per approved/sanctioned startup shall be given for participating in such skill development training programs on a reimbursement basis.

Assistance to the Approved/Sanctioned Nodal Institution

Mentoring Assistance:
Mentoring Assistance of ₹ 1,00,000 per approved/sanctioned startup shall be provided to Nodal institution for the mentoring service (Maximum ₹ 15,00,000 per annum per institute.

Reimbursement Expenses on Organizing Promotional Events:
Reimbursement of 75% of expenses incurred for organizing promotional events to the extent of a maximum ₹ 5,00,000. If the event being organized is specific to "Women Entrepreneurship", the Nodal Institution will be eligible for reimbursement of 90% of expenses incurred for organizing promotional events to the extent of a maximum ₹ 5,00,000. However, it is clarified that the beneficiary Nodal Institution will not be eligible to get assistance under any other scheme of Govt. of Gujarat for the same component/purpose.

Other Support:
1. Govt. will support approved/ sanctioned Startups to get free access to universities/ Libraries/ Govt. Laboratories/ SDCs (GIDC) / Center of Excellence / PSUs to support and facilitate innovative ideas/concepts.
2. For organizing Acceleration Programs in Gujarat any institution, would be assisted by providing financial assistance, as approved by SLEC, maximum up to the matching contribution to the expenditure incurred.
3. The project is entitled to avail of other benefits under the schemes for assistance to MSMEs.

Application Process

Apply OfflineFor Approval/Sanction as Nodal Institution

Step 1: An eligible Institution intending to promote startups shall submit its proposal on the online Portal to register itself as a Nodal Institution under this scheme.
Step 2: The registered Nodal Institution shall apply to the IC office with requisites in the prescribed format, for getting approval/sanction as a Nodal institution.
Step 3: The applications will be scrutinized by the Office of the Industries Commissioner and after due diligence, they will be placed before the SLEC for approval/ sanction.
Step 4: On approval from SLEC, the Office of Industries Commissioner will issue the Sanction letter to accord recognition as a Nodal Institution.

For Approval/Sanction of Startups:

Step 1: Eligible innovators/startups shall get registered on the online portal to avail of assistance under the scheme.
Step 2: The Registered Start-ups shall apply to Nodal Institution with requisites in the prescribed format.
Step 3: Nodal institutions shall evaluate, validate and recommend the startup project proposal to the office of the Industries Commissioner.
Step 4: The startup project proposals will be scrutinized by the Office of the Industries Commissioner and after due diligence, the startup project proposals will be placed before the SLEC for approval/ sanction.

Note: The Detailed procedures for approval/sanctions of Nodal Institutions/ Startups, conditions, and guidelines would be separately issued by the Office of the Industries Commissioner.

Scheme Details

Full NameScheme For Assistance For Start Ups/ Innovation
Short TitleSASI
LevelState
Scheme ForInfra
MinistryMinistry Of Skill Development And Entrepreneurship
CategoriesBusiness & Entrepreneurship
StatesGujarat
GenderAll
Age RangeAny — 9 years
AreaBoth
Sourcewww.myscheme.gov.in ↗
Deepika RaikwarDeepika Raikwar · 📅 27 Mar 2026
Deepika Raikwar
Written by Deepika Raikwar 537 articles published

Deepika Raikwar is an Education Analyst and scholarship researcher who focuses on public welfare and merit-based scholarships. She simplifies complex eligibility rules, deadlines, and application processes to help common people access reliable funding opportunities worldwide.

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